Privacy Policy

Effective Date:** 26-Aug-2023

The Retro Fashion** ("we," "us," or "our") values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Shopify store www.theretrofashion.co (the "Site"). Please read this policy carefully. By accessing or using our Site, you agree to the terms of this Privacy Policy.

1. Information We Collect

1.1 Personal Information

When you make a purchase, create an account, or contact us, we may collect personal information such as your name, email address, phone number, shipping address, and payment information.

1.2 Non-Personal Information

We also collect non-personal information, including your IP address, browser type, operating system, and browsing behavior on our Site. This helps us understand how users interact with our Site and improve their experience.

2. How We Use Your Information

We use your information for various purposes, including:

- Processing and managing your orders
- Communicating with you about your order and providing customer support
- Personalizing your experience on our Site
- Sending you promotional emails, newsletters, and special offers (you can opt-out at any time)
- Improving our Site and services based on user feedback and usage data
- Complying with legal obligations and protecting our rights

3. Sharing Your Information

We do not sell or rent your personal information to third parties. However, we may share your information with:

- **Service Providers:** Third parties who assist us in operating our Site, processing payments, and delivering orders (e.g., payment processors, shipping companies).
- **Legal Authorities:** When required by law or to protect our rights and the safety of others.
- **Business Transfers:** In the event of a merger, acquisition, or other business change, your information may be transferred as part of that transaction.

4. Security

We implement reasonable security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.

5. Your Choices

You have the following rights regarding your personal information:

- **Access and Update:** You can access and update your personal information through your account settings or by contacting us.
- **Opt-Out:** You can opt-out of receiving promotional emails by following the unsubscribe instructions provided in each email.
- **Cookies:** You can manage your cookie preferences through your browser settings.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies help us remember your preferences, understand how you use our Site, and improve our services. You can manage your cookie preferences through your browser settings.

7. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies before providing any personal information.

8. Children's Privacy

Our Site is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. Your continued use of our Site after any changes indicates your acceptance of the updated policy.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

**The Retro Fashion**
Email: ahmed@theretrofashion.co
Address: FLAT 206, 22 RICKMAN DRIVE, BIRMINGHAM, B15 2AL, UNITED KINGDOM